• I don’t have time for Salespeople. I have a battle to fight.

    This cartoon used to be shown at virtually every sales training I attended ‘back in the day’. You’d expect people to be more open nowadays but I was staggered recently while trying to speak to a particular person/company. I had attended a Food Innovation conference in London earlier this year. One of the speakers was […]

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  • Your FREE Guide: Selling to Buyers

      Selling to Buyers Procurement departments have significantly improved their skills. What extra training have you given to your sales teams to help them cope? The Gradient guide ‘Selling to Buyers’ looks at current procurement practices and teaches how to counter them and deliver improved profitability. It will help sales people to identify the impact […]

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